This full page ad was placed in a Gatineau-Hull French language newspaper by Hull auto dealer André Dupont.

En anglais:
Be proud of our Canadian military.
Nobody is in favour of War
No one is in favour of war for the sake of war.
But when our country mobilizes to defend people’s freedom, democracy and peace, we have the duty to support our soldiers, to acknowledge their courage and to honour them.
We should be proud of these men and women who put their lives on the line every day in the name of defending our institutions and our freedom.
Our prayers go out to our soldiers deployed in Afghanistan and elsewhere around the world, and there is a special place in our heart for those who fall on the battlefield and give their lives carrying out their mission. To their families, their wives and their husbands and their children we offer our most profound sympathies.
Would that their sacrifice serve as an example to all of us, and their example inspire the next generation.
Andre Dupont
(from, via)