The ad in The New Yorker is pretty, if not quite arresting. The full-page photo on the inside back cover – prime real estate in the United States’ leading upmarket magazine... It is designed to convince influential Americans that the Keystone XL pipeline is environmentally safe, even desirable [the Horror!].
... What is clever about the ad is ... the headline and the succinct lines of copy beneath it. They are slick pieces of propaganda – misleading without being outright lies. Of course, advertising is all about propaganda. But this ad is unconscionable because you, the Canadian taxpayer, paid for it.
... The second point is that there is nothing “environmentally responsible” about building new pipelines that would allow a huge expansion of the Alberta oil sands. More pipelines, more oil, more greenhouse gases.With Canadians like Reguly, who needs enemies? In fact, such ridiculous whinging over a pro-Canadian-oil-industry ad puts Reguly in league with the eco-extremist enemies of Canadian oil-sands and pipelines.
Also, compared with the outright fabrications, funded in the many millions, by the scare-mongering enemies of Canadian oil sands and pipelines (eg. billionaire Obama-booster Tom Steyer) the $207,000 Canadian government ad is the epitome of forthrightness, honesty and frugality.
And, observations by Reguly such as these:
"... Canada’s Kyoto accord commitment. Canada bailed out of the accord in 2011, the only signatory country to do so.... are positives, not the negatives he implies. Good for the government of Canada!
... While the 17-per-cent target is intact, the chances of it being achieved are close to zero; even Environment Canada admits so. ... because oil sands production is soaring. ..."